{"id":2528,"date":"2021-08-02T08:05:34","date_gmt":"2021-08-02T08:05:34","guid":{"rendered":"https:\/\/didops.wpengine.com\/?p=2528"},"modified":"2024-11-18T05:58:58","modified_gmt":"2024-11-18T05:58:58","slug":"engaging-movie-fans-with-incredible-experiences","status":"publish","type":"post","link":"https:\/\/www.d-id.com\/blog\/engaging-movie-fans-with-incredible-experiences\/","title":{"rendered":"Engaging Movie Fans with Incredible Experiences"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Back in August we announced a new project collaboration with<\/span><a href=\"https:\/\/www.warnerbros.com\/\"> <span style=\"font-weight: 400;\">Warner Brothers<\/span><\/a><span style=\"font-weight: 400;\"> and<\/span><a href=\"https:\/\/oblio.io\/\"> <span style=\"font-weight: 400;\">Oblio<\/span><\/a><span style=\"font-weight: 400;\">, to help promote Reminiscence, the studio\u2019s summer release, starring Hugh Jackman.<br \/>\n<\/span><span style=\"font-weight: 400;\">Oblio is an innovative content creation studio, and have previously worked with Warner Brothers to create immersive experiences for the Wonder Woman movies, Knives Out, J.K. Rowling\u2019s Fantastic Beasts series, and other major movie releases.<br \/>\n<\/span><span style=\"font-weight: 400;\">For this project, they deployed D-ID\u2019s <\/span><a href=\"https:\/\/www.d-id.com\/liveportrait-4\/\"><span style=\"font-weight: 400;\">Live Portrait<\/span><\/a><span style=\"font-weight: 400;\"> technology in the promotional campaign for Reminiscence, a neo-noir science fiction thriller written and directed by Lisa Joy.<\/span><\/p>\n<p><a href=\"https:\/\/www.bannisterandassociates.com\/\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"alignnone wp-image-2535\" src=\"https:\/\/www.d-id.com\/wp-content\/uploads\/2021\/08\/Screen-Shot-2021-08-02-at-11.12.52-300x173.png\" alt=\"\" width=\"508\" height=\"293\" srcset=\"https:\/\/www.d-id.com\/wp-content\/uploads\/2021\/08\/Screen-Shot-2021-08-02-at-11.12.52-300x173.png 300w, https:\/\/www.d-id.com\/wp-content\/uploads\/2021\/08\/Screen-Shot-2021-08-02-at-11.12.52-1024x592.png 1024w, https:\/\/www.d-id.com\/wp-content\/uploads\/2021\/08\/Screen-Shot-2021-08-02-at-11.12.52-768x444.png 768w, https:\/\/www.d-id.com\/wp-content\/uploads\/2021\/08\/Screen-Shot-2021-08-02-at-11.12.52-1536x887.png 1536w, https:\/\/www.d-id.com\/wp-content\/uploads\/2021\/08\/Screen-Shot-2021-08-02-at-11.12.52.png 1762w\" sizes=\"(max-width: 508px) 100vw, 508px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">In an <\/span><a href=\"https:\/\/www.bannisterandassociates.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">immersive experience<\/span><\/a><span style=\"font-weight: 400;\"> website, users can upload still pictures of themselves or their friends and family. These are animated using D-ID\u2019s tech and inserted into a movie trailer for the movie. Users can then share these personalized movie preview videos through the social media channels of their choice.<br \/>\n<\/span><span style=\"font-weight: 400;\">It marked a new era of marketing which allows users to take part in creative AI video experiences, simply by uploading one image.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Using <\/span><a href=\"https:\/\/www.d-id.com\/liveportrait-4\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Live Portrait<\/span><\/a><span style=\"font-weight: 400;\">, users can place themselves directly in the action, creating highly memorable videos that can be shared with friends, family, and followers. In turn, the brand gets high-value organically driven user-generated content, exposure and engagement.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Over the past few months, we\u2019ve seen some incredibly innovative ways of using D-ID\u2019s Live Portrait technology.<br \/>\nMyHeritage\u2019s<\/span><a href=\"https:\/\/www.d-id.com\/d-ids-live-portrait-technology-the-tech-behind-deep-nostalgia\/\" target=\"_blank\" rel=\"noopener\"> <span style=\"font-weight: 400;\">Deep Nostalgia<\/span><\/a><span style=\"font-weight: 400;\">\u2122 helped bring history to life, while Indian app, <\/span><a href=\"https:\/\/www.d-id.com\/welcome-to-josh\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Josh<\/span><\/a><span style=\"font-weight: 400;\">, enables its customers to animate faces to move in time with the music playing, bobbing, and shaking with the music.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This movie-based for Reminiscence sees our technology being used in a completely different way \u2013 user engagement in the marketing world. It opens the door to similar collaborations with media companies or other brands looking for innovative ways to directly interact with their customers. <\/span><\/p>\n<p>Check it out here:\u00a0<a class=\"c-link\" href=\"https:\/\/www.bannisterandassociates.com\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-stringify-link=\"https:\/\/www.bannisterandassociates.com\/\" data-sk=\"tooltip_parent\">https:\/\/www.bannisterandassociates.com\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Back in August we announced a new project collaboration with Warner Brothers and Oblio, to help promote Reminiscence, the studio\u2019s summer release, starring Hugh Jackman. Oblio is an innovative content creation studio, and have previously worked with Warner Brothers to create immersive experiences for the Wonder Woman movies, Knives Out, J.K. Rowling\u2019s Fantastic Beasts series,&#8230;<\/p>\n","protected":false},"author":88,"featured_media":2529,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","_uag_custom_page_level_css":"","footnotes":""},"categories":[85],"tags":[37,39,40,41,38,15,35,36,91],"class_list":["post-2528","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-generative-ai","tag-film-marketing","tag-hugh-jackman","tag-interactive-marketing","tag-live-portrait","tag-movie-marketing","tag-video-experiences","tag-warner-bros","tag-warner-brothers","tag-blog"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Engaging Movie Fans with Incredible Experiences | D-ID<\/title>\n<meta name=\"description\" content=\"Discover how D-ID creates immersive, 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